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How do I add another manager to my Google Business Profile?

Short answerSign in to Google with the account that owns your Business Profile, open the profile's access settings, and invite the person by email as a manager. They must accept the invitation before they can edit. Use their own Google Account email address, not a shared login.

What does a manager do on a Business Profile?

A manager helps you run the profile. Google’s help pages say you can add additional owners and managers to help you manage your profile. A verified profile lets you change business information, post photos and videos, and collect and respond to reviews. A manager can help with that daily work.

Owners and managers are not the same role. The owner controls the profile. A manager works inside it. Give the owner role to as few people as possible.

What do I need before I add someone?

You need three things:

  1. A verified profile. Google says you must verify your business before you can edit it, so an unverified profile has nothing to share yet.
  2. Access to the Google Account that owns the profile. Sign in with that account, not a different one.
  3. The email address of the person you want to add. It must be linked to a Google Account.

Ask the person which email address they use for Google. A company email address works if they link it to a Google Account. Google suggests this because it makes the profile easier to manage.

How do I add another manager?

Google’s help pages send you to the access settings of your profile. The menu names change from time to time, so look for the people and access area if your screen differs from these steps.

  1. Sign in to the Google Account that owns the profile.
  2. Search for your business name and city on Google, or open Google Maps. Open your Business Profile.
  3. Open the profile menu and find the settings for people and access, or the area for managing users.
  4. Select the option to add a person.
  5. Enter the email address of the new manager.
  6. Choose the manager role. Do not choose owner unless you want to share full control.
  7. Send the invitation.

The new manager must accept the invitation from their own Google Account. Until they accept, they cannot edit anything.

Why can’t I find the add option?

Check the account first. This is the most common cause. If you sign in with a different Google Account than the one tied to the profile, you will not see the profile or its access settings. Google also notes that you must sign in to the Google Account associated with the profile to find it.

Next, check your role. Only an owner should expect full control over who has access. If someone else set up the profile, ask that person to add you as an owner, or ask them to add the manager for you.

If a message says someone else has already verified the business, Google says you can request ownership of the Business Profile. That is a separate process from adding a manager.

How do I keep the profile safe when I add people?

Use these habits for any business, large or small:

  • Add each person with their own Google Account. Do not share one password.
  • Give the owner role to one or two trusted people.
  • Remove people when they leave the business or stop working with you.
  • Keep your own contact details on the account, so you can recover access.

Google also warns about verification codes. It will never ask for your verification code. Do not share a code with anyone, even with the people who manage your profile.

What if an employee or agency already has control?

Sometimes a former web designer, employee, or agency verified the profile with their own Google Account. If so, you may not be the owner. Ask that person to add you as an owner. If they do not reply, follow Google’s steps to request ownership.

Check this early. Do not wait until you need to fix your hours or answer a review.

What should I tell a new manager?

Tell them what they may change. A manager can edit hours, reply to reviews, and add photos. Agree on who answers negative reviews, and who approves changes to your business name, address, or category. Changes to those details can cause problems with verification, so keep that decision with the owner.

Questions people also ask

Can I add a manager who does not use Gmail?

Yes. Google says you can use an existing Google Account with any email address. The person can create a Google Account with their company email address and use that to accept the invitation.

Do I have to verify my profile again when I add a manager?

No. Verification belongs to the profile, not to each person. Adding a manager does not start a new verification.

Does adding a manager cost anything?

Google says you can manage a Business Profile at no charge. Google's help pages do not describe a fee for adding people.

Should I make my marketing helper an owner or a manager?

Start with the manager role. Give owner access only to people you trust with full control of the profile. You can change the role later.

Want this checked for your own business?

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Sources

  1. Get started with Google Business Profile
  2. Verify your business on Google

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